About Superlative

Passionate

about our craft.

Dedicated

to superior client service.

Culture

is key.

Innovative

solutions that deliver value.

Results

that speak for themselves.

The Superlative Group is a global leader in naming rights and sponsorship valuation, sales and consulting. Since 1994 our industry leading team of valuation and analytics, sales and legal executives have been guiding some of the world’s most prominent brands and properties through the Naming Rights, Sponsorship and Premium Seating process.

$3 Billion+

Negotiated

From local parks to stadiums known world-wide, we’ve represented both large and small buyers and sellers to value and sell sponsorships.

25+ Years

Maximizing Value for our Clients

Our team has decades of experience working with both brands and properties covering every form of sponsorship.

24,901 Miles

Global Reach, Local Focus

Superlative operates around the globe and brings that experience locally to every client, from offices in Cleveland, Las Vegas, Dublin, London and Toronto.